Advertising and Marketing Professionals
ANZSCO 2251
103,100
18%
63%
$1,957
36 yrs
Growing
Source: Jobs and Skills Australia · ABS 2021 Census of Population and Housing.
Advertising and Marketing Professionals is a job in Australia. The job figures on this page come from Jobs and Skills Australia and the ABS Census, where they are published. The courses listed here lead to this job. Compare the fee, study mode, length, place, and how to get in before you enquire.
Courses linked to this job include Advanced Diploma of Marketing automation, Diploma of Marketing and Communication, Advanced Diploma of Marketing and Communication, and Diploma of E-commerce.
Jobs and Skills Australia rates the job outlook as Growing.
Jobs, part-time share, age, and pay appear on this page only when Jobs and Skills Australia or the ABS has published them for Advertising and Marketing Professionals. A blank is a missing figure, not a pay of zero. The courses below are linked to this job. Open one to compare the fee, study mode, length, campus, and how to get in.
There is no single national fee or length for training that leads to Advertising and Marketing Professionals. Each provider sets its own price, study mode, and entry rules. Those rules can include past study, an English level, work experience, or an interview. Check the AQF level, and whether you study in Australia or online, before you enquire.
About this career
Advertising and Marketing Professionals develop and coordinate advertising strategies and campaigns, determine the market for new goods and services, and identify and develop market opportunities for new and existing goods and services.
What they typically do
- Planning, developing and organising advertising policies and campaigns to support sales objectives
- Advising executives and clients on advertising strategies and campaigns to reach target markets, creating consumer awareness and effectively promoting the attributes of goods and services
- Coordinating production of advertising campaigns involving specialised activities, such as artwork, copywriting, media scripting, television and film production and media placement, within time and budget constraints
- Analysing data regarding consumer patterns and preferences
- Interpreting and predicting current and future consumer trends
- Researching potential demand and market characteristics for new goods and services and collecting and analysing data and other statistical information
- Supporting business growth and development through the preparation and execution of marketing objectives, policies and programs
- Commissioning and undertaking market research to identify market opportunities for new and existing goods and services
- Advising on all elements of marketing such as product mix, pricing, advertising and sales promotion, selling, and distribution channels
States and territories
Share of workers by location
Qualification pathways
These accredited qualifications can lead to a career as an Advertising and Marketing Professionals.
- View qualification
Advanced Diploma of Marketing automation
11279NAT · AQF 6 · 2 providers
- View qualification
Diploma of Marketing and Communication
BSB50620 · AQF 5 · 113 providers
- View qualification
Advanced Diploma of Marketing and Communication
BSB60520 · AQF 6 · 77 providers
- View qualification
Diploma of E-commerce
11269NAT · AQF 5 · 2 providers
- View qualification
Certificate IV in Social Media and Digital Marketing
11302NAT · AQF 4 · 1 providers
- View qualification
Diploma of Artificial Intelligence (AI) in Marketing
11394NAT · AQF 5 · 1 providers
- View qualification
Diploma of Social Media Marketing with Artificial Intelligence
11426NAT · AQF 5 · 11 providers