Edith Cowan University in WA offers Bachelor of Marketing, Advertising and Public Relations, a AQF Level 7 program. The program runs for 3 years full-time / Part-time available, with domestic fees from $0. Government subsidised places may be available.
Edith Cowan University
Tier 2University · WA
4.9· 30 reviews
This is a Commonwealth Supported Place — the government pays part of your tuition directly, and HECS-HELP lets you defer your remaining student contribution as an income-contingent loan. Available to eligible domestic students only. Confirm your CSP status with the provider.
HECS-HELP
Commonwealth Supported Place — defer your student contribution through HECS-HELP.
$8,301
Estimated out-of-pocket
After applicable subsidies
$0
Fees and funding are indicative only. Contact the provider to confirm your eligibility and final costs.
Here is what the Bachelor of Marketing, Advertising and Public Relations qualification offered by Edith Cowan University covers and who it is designed for.
The combination of marketing, advertising and public relations units equips students with sought after skills and knowledge in the fields of marketing and marketing communication.
Marketing: the course provides students with the marketing skills and knowledge required to analyse customer needs, identify organisational objectives, market conditions, and product offerings. Further, students gain the skills to design and develop social media and digital marketing strategies, implement marketing plans, and analyse data for marketing insights. It explores marketing at a local, national and international level.
Marketing communication: the course provides students with the advertising and public relations knowledge that are essential for effective and impactful marketing communication. Students develop skills to attract new customers, retain existing customers and enhance the customers’ relationship with the product, brand, or organisation. Furthermore, students learn to research customer needs and to present a product value proposition in a creative and persuasive manner using advertising and public relations.
