Consumer Behaviour
Single subject — no qualification is awarded on completion. Credits toward the qualifications listed below.
This subject is FEE-HELP eligible, so eligible students can defer the $2,700 fee as a government loan and pay nothing upfront.
Fees and funding are indicative only. Confirm your eligibility and final costs with the provider.
About this subject
In this subject you will be introduced to the main aspects of consumer behaviour, including the societal, cultural, family and psychological influences on behaviour. You will examine important topics such as consumer learning, needs and wants, motivations, perceptions and experience. You will also consider specific consumer behaviours, and the internal and external factors involved in consumer decision making. Through completion of this subject, you will be able to analyse your own buying behaviour which in turn will allow you to better understand how organisations use marketing to influence consumer decisions behaviour, which in turn will assist you in acquiring, examining, and communicating information from a range of different sources
Consumer Behaviour is a standalone subject at Torrens University Australia in NSW. Completing it does not award a qualification. Credit may apply toward the qualifications listed on this page.
No qualification credit mapping has been indexed for this subject yet. The provider may still grant credit toward a related award — confirm with Torrens University Australia before enrolling.
Torrens University Australia is the awarding provider. Recorded study modes are Online. Typical duration is listed as 12 weeks. The subject is listed at 25 credit points. Eligible students may defer fees through FEE-HELP.
Details on this page are compiled from the provider's published subject information and government registers. Fees, intakes and credit rules can change — confirm current details with Torrens University Australia before enrolling.
Listing facts
- Type
- Single subject
- National code
- TUA-MKG102
- Field of education
- Management and commerce
- Provider
- Torrens University Australia
- Credit points
- 25
- Study mode
- Online
- Duration
- 12 weeks
- Qualifications listed
- 0
- FEE-HELP
- Eligible