Single subject — no qualification is awarded on completion. Credits toward the qualifications listed below.
This subject is FEE-HELP eligible, so eligible students can defer the $2,174 fee as a government loan and pay nothing upfront.
Fees and funding are indicative only. Confirm your eligibility and final costs with the provider.
A student visa requires a full-time CRICOS-registered course, and single subjects have no CRICOS registration. If you’re studying in Australia on a student visa, you’ll need a full qualification instead.
See CRICOS-registered alternativesIntegrated Marketing Communications offers overall knowledge of approaches marketers adopt to communicate the value of their products and services across various communication tools. It explores the various strategies and tactics utilised by companies to create cohesive and effective marketing messages. In this subject, you will develop knowledge of the concepts, frameworks, and models of integrated marketing communications. You will learn to critically analyse the integrated marketing communications practices of a business. Further, you will learn to utilise appropriate tools to develop an integrated marketing communications campaign for a company.
Integrated Marketing Communications is a standalone subject at La Trobe University in VIC. Completing it does not award a qualification. Credit may apply toward the qualifications listed on this page.
No qualification credit mapping has been indexed for this subject yet. The provider may still grant credit toward a related award — confirm with La Trobe University before enrolling.
La Trobe University is the awarding provider. Recorded study modes are Online. Typical duration is listed as 12 weeks. The subject is listed at 25 credit points. Eligible students may defer fees through FEE-HELP.
Details on this page are compiled from the provider's published subject information and government registers. Fees, intakes and credit rules can change — confirm current details with La Trobe University before enrolling.
Prior study required
