Marketing

About this subject

21st century professionals who aspire to hold a leadership position must have a clear understanding and appreciation of the importance of marketing. This subject is designed to develop a comprehensive understanding of marketing theories and the strategic application of marketing concepts in various contexts, including profit and not-for-profit organisations, and government. You will be equipped with the ability to formulate marketing strategy and the use of strategic marketing mix elements in developing and maintaining a market orientation. Assess organisational performance in relation to ethical and socially acceptable business practices and use strategic marketing to gain a competitive advantage.

Marketing is a standalone subject at Torrens University Australia in NSW. Completing it does not award a qualification. Credit may apply toward the qualifications listed on this page.

No qualification credit mapping has been indexed for this subject yet. The provider may still grant credit toward a related award — confirm with Torrens University Australia before enrolling.

Torrens University Australia is the awarding provider. Recorded study modes are Online. Typical duration is listed as 12 weeks. The subject is listed at 25 credit points. Eligible students may defer fees through FEE-HELP.

Details on this page are compiled from the provider's published subject information and government registers. Fees, intakes and credit rules can change — confirm current details with Torrens University Australia before enrolling.

Listing facts

Type

Single subject

National code

TUA-MKT600

Field of education

Management and commerce

Provider

Torrens University Australia

Credit points

25

Study mode

Online

Duration

12 weeks

Qualifications listed

0

FEE-HELP

Eligible