BSB50620
Melbourne Advanced Commerce Institute (MACI) in VIC offers Diploma of Marketing and Communication (BSB50620), a nationally recognised AQF Level 5 qualification. The program runs for 1 year. Government subsidised places may be available.
Melbourne Advanced Commerce Institute (MACI)
Tier 2Private RTO · VIC
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This course (or skill set) is subsidised under the Victorian Government's Skills First program. Subsidised places are capped per calendar year and eligibility depends on your residency, age and prior-qualification history. The fee shown reflects the Skills First subsidised rate where known — confirm your eligibility and final fee with the provider.
Melbourne Advanced Commerce Institute (MACI) offers Diploma of Marketing and Communication. It runs for 1 year in VIC.
The price on this page is what Melbourne Advanced Commerce Institute (MACI) has published for Diploma of Marketing and Communication. It may be a local fee, an overseas fee, or a funded amount. Books, exams, and a funded place can cost more, so ask what you would pay.
Melbourne Advanced Commerce Institute (MACI) has not listed entry rules for Diploma of Marketing and Communication. Ask them about past study, English, and any interview before you apply.
Use enquire to ask Melbourne Advanced Commerce Institute (MACI) about start dates, study mode, and how to get into Diploma of Marketing and Communication.
The study plan includes Identify and evaluate marketing opportunities, Establish and monitor the marketing mix, Design and develop marketing communication plans, Write persuasive copy, Undertake project work, and Communicate with influence. Open a unit to see what it covers.
Occupation this qualification leads to
5 core units · 23 electives available
Each unit is nationally recognised. Open a unit to see what it covers and which other qualifications include it.
Communicate with influence
ELECTIVEOriginate and develop concepts
ELECTIVEAnalyse data
ELECTIVEManage budgets and financial plans
ELECTIVEPlan and interpret market research
ELECTIVEPlan and monitor direct marketing activities
ELECTIVEConduct marketing audits
ELECTIVEDevelop social media engagement plans
ELECTIVEDevelop strategies to monetise digital engagement
ELECTIVEForecast international market and business needs
ELECTIVEProfile and analyse consumer behaviour for international markets
ELECTIVEPromote products and services to international markets
ELECTIVECreate multiplatform advertisements for mass media
ELECTIVEDevelop public relations campaigns
ELECTIVEPlan and develop public relations publications
ELECTIVEManage business risk
ELECTIVEManage organisational customer service
ELECTIVEManage personal and professional development
ELECTIVEEstablish innovative work environments
ELECTIVEUse digital technologies to collaborate in a work environment
ELECTIVEDevelop a social media strategy
ELECTIVEDevelop a digital marketing plan
ELECTIVEManage risk to organisational reputation in an online setting
ELECTIVE